Join Rally and Appcast for a Webinar On Demand to learn how to read and interpret recruitment benchmark data to inform your strategy. In this 30-minute webinar, Kyle Leigh, VP of Programmatic Strategy at Appcast, will share insights from Appcast’s new 2022 Recruitment Marketing Benchmark Report and break down the importance of data in your recruitment strategy and how you can use benchmarks to make important decisions about the most effective ways to advertise your open jobs.
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In an incredibly tight labor market, it is critical to benchmark your recruitment advertising performance. After all, how can you navigate to where you’re going if you don’t know where you are?
Having a firm sense of what’s working in recruitment strategy, what’s not working, and what actions and resources are needed to reach your hiring goals will help you spend your budget wisely and effectively. Take the guesswork out of your strategy by ensuring you can read and understand the metrics.
We’ll help you learn:
Key recruitment marketing metrics you need to know to better understand the norms in your industry
How to leverage data to figure out the gaps in your recruitment strategy
How to improve your job ad content to increase traffic and ultimately get more applications
How to use benchmark metrics to influence your job advertising budget and get buy-in from your leadership team
Kyle Leigh
VP of Programmatic Strategy, Appcast
30 Minutes
Lori Sylvia
Founder & CEO, Rally
About How To Webinars:
These 30-minute webinars provide ideas and guidance around a specific concept or technology. Led by subject-matter experts, the goal is to provide talent acquisition professionals with actionable insights and useful skills to execute their strategies.